Substrata Media™ Announces The Scheduled Launch of the Nation’s First Living Media Entertainment Platform

January 15, 2026

A New Hybrid of Sport, Film, and Fan-Centered Storytelling

FELTON, Del., Jan. 15, 2026 (GLOBE NEWSWIRE) -- Substrata Media™ today announced the scheduled launch of the nation’s first Living Media™ Production Campus, a first-of-its-kind hybrid facility located in Felton, Delaware combining working agricultural equine operations, cinematic production, and interactive media into a single, fully operational environment.

New Racing Platform Launches

May 25, 2025

A new ownership platform has been launched that the creators state will provide an immersive, AI-powered, fan-focused experience from anywhere in the world.

According to the principals behind FreeRaceHorse.com, fans can own a real racehorse (for free), vote on daily care, watch exclusive livestreams and dive into premium, studio-quality content that brings the journey of these horses to life.

The Future of Sports Fandom Starts Today

April 29, 2025

FreeRaceHorse.com Launches the First Fan-Focused, Fully Interactive Sports Platform

FELTON, Del., April 29, 2025 (GLOBE NEWSWIRE) -- Today, FreeRaceHorse.com officially launches its beta 1.0 platform, rewriting the rules of sports engagement. For the first time ever, fans can own a real racehorse (for free), vote on daily care, watch exclusive livestreams, and dive into premium, studio-quality content that brings the journey of these horses to life.

How FreeRacehorse.com Is Helping Horse Racing Find Its Soul

April 26, 2025

Horse racing events like the Kentucky Derby have long been viewed as an iconic part of the American sports landscape — but as a whole, horse racing has been on the decline in recent years.

Case in point: the number of horse races in the United States shrank from over 74,000 in 1989 to just 33,453 in 2022. The number of races has continued to decline since then, illustrating decreased interest in the sport from modern audiences.

Harness: New venture aims to bring entertainment through horses

April 3, 2025

The world is ever-changing and if the harness racing industry is to survive it must adapt as well. That is basically the driving force behind a multi-million-dollar venture from entrepreneur and standardbred owner/trainer Michael Calderone.

The Hidden Revolution in Sports Fandom: How FreeRaceHorse.com Might Change Everything

March 21, 2025

I’ve been a sports fan my whole life. I live for the energy of a big game, the rush of an underdog story, the feeling of being part of something bigger. But I never gave horse racing a second thought. It wasn’t on my radar, and I certainly never imagined myself getting involved.

Freeracehorse.com: A Revolutionary Leap in Horse Entertainment

February 5, 2025

Horse racing has long been regarded as a sport of tradition and adrenaline. Yet, in recent years, it has faced a sharp decline in engagement and relevance. Once thriving as one of the only legal gambling outlets, horse racing now struggles to maintain relevance in an increasingly crowded market. The numbers tell the story:

Can Horse Racing Be Saved? Freeracehorse.com Says Yes

February 5, 2025

Horse racing, once a cornerstone of American entertainment and culture, is at a crossroads. Times have changed and so have people’s interests, which has left the sport struggling to sustain itself. But in the heart of Felton, Delaware, an ambitious new platform may hold the key to horse racing’s survival—and its rebirth.

Freeracehorse.com: Where Fans Become Owners, Horses Become Heroes, and Racing Finds Its Soul

January 31, 2025

For Michael Calderone, returning to horse racing wasn’t part of the plan. Decades ago, he left the backstretch of the sport feeling defeated. At the time, horse racing was about one thing: the money. As a young man, Calderone saw horses as vehicles for betting and inside information , a means to chase the thrill of the win.